Darrell Rigby is a partner in the Boston office of Bain & Company, where he heads the Global Innovation and Agile practices. He is a frequent speaker and writer on innovation, agile, and retail, and his research has been published in Harvard Business Review, the Wall Street Journal, Bloomberg Businessweek, the Financial Times, and other publications. Sarah Elk is a partner in Bain's Chicago office, where she heads the firm's Global Operating Model practice. Steve Berez is a partner in Bain's Boston office and a founder of the firm's Enterprise Technology practice. You can visit the authors on LinkedIn at: Darrell Rigby: linkedin.com/in/darrellrigby/ Sarah Elk: linkedin.com/in/sarah-elk-6b643/ Steven H. Berez: linkedin.com/in/steveberez/
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