Maxime Valette was born on April 30, 1988, in Reims, France, the area where champagne is produced. There has hardly been a time in his life when he hasn't had a computer keyboard at his fingertips. He began programming when he was nine years old and creating websites at 11. He started a business at 15 and sold it at 18 to found Beta&Cie, through which he created the VDM website (the French version of FML). Besides computers, his hobbies are music, TV, and wine.

Guillaume Passaglia was born on January 28, 1982, somewhere on the Côte d'Azur. He likes polar bears and enjoys vodka martinis (shaken, not stirred). He is an IT engineer, part-time photographer, and keen sportsman. He is also an unfaltering Internet games fanatic, but is now involved in another kind of game-directing several international companies. He is also in charge of the spotlessness of the studio apartment where the VDM and FML team meets to plot out the future. He likes perfection, and his ultimate goal is to one day beat Didier Guedj at tennis.

Didier Guedj was born in Paris, many years ago. After studying international business and landing a job in marketing, he quickly realized that he'd be better off working as a full-time musician. He began by creating jingles for advertising campaigns. He then became creative director of several ad agencies, before finally founding his own agency. Overseeing brands such as Heineken and Dunlop, as well as several French perfume manufacturers and bestselling books, he has been the brains behind more than a hundred ad campaigns. He claims to be the devil.